Brand Activation & Public Relations
Bring your brand to life. Demand customer action.
Brand activation is an art of breathing life into your business by designing and executing innovative experiences that drive consumer action. In simple terms; we make your brand known to the masses, and command attention and engagement through the most effective form of brand experience.
Brand activation is a process of evolution; it takes your brand from one level to the next and leaves the status quo in the dust. Our approach is always going to be unique because your business is unique. Subtlety and blending into the crowd just doesn't cut it.
Our sought-after brand experiences and activations inspire and engage your customers, put you on the radar of new customers and activate and leverage sponsorship properties.
Open a two way dialogue with your customers.
With an increasing number of channels and touch points, comes a growing number of ways to introduce your brand to people. However, the best way to activate your brand in people’s minds is by allowing them to experience it first-hand. This can be done on both a small or large scale, depending on your goals and budget. The number one goal for us is getting your brand in front of people, allowing them to touch and interact with your product and eliciting a positive, emotional response.
Whether you make people laugh, cry, feel anger or excitement (this will all depend on your product and audience), you must create some kind of emotional connection or it is unlikely people will remember the experience of your brand. And we are here to make that happen.
Living and Breathing your brand.
It’s time to get to know you and your business inside and out. We’ll meet with you and discuss your vision, goals, budget and start to wear the skin of your business. To know what you need, we need to know you. We’re not here to sell you a service that your business doesn’t need. You deserve to be confident that you will reach your goals which we will establish in our first meeting and strategy session together.
The creative juices start flowing.
Once we really get to know your business and needs, that’s when the magic starts. Our creative team will really chew the fat and generate ideas and draft campaigns that will explode onto the market. We tailor our process around creating only what your business genuinely needs to smash your goals, so every package will be customised just for you.
Meeting of Minds
Video, visual, copywriting, content, brand spaces, product immersions... and that's just the beginning. We offer full creative services across digital and traditional media and we will work with you to decide on the assets you need to achieve your results and stay within your budget. We understand that for you to achieve success we need to work with you.
Ripping your competitors to shreds
The proof is in the pudding. And in our case it's in the data, real time analytics and reports we gather as we work with you on growing your business online. It's from these data insights that we can make informed decisions with you about how to scale and move forward with your business. This is where our premium marketing automation services like Hubspot and brand activations can come into play.